Travel back to 1959, Knoxville, Tennessee. The United States Department of Defense recruited Alpha Industries to revamp its military jacket. As the jet age took flight to greater heights and ground troops encountered trickier terrain, the technological needs and real-life demands of our soldiers changed. Simply put, but not simply achieved, Alpha reengineered outdated designs. As better fabrics were developed and tested, Alpha made better jackets for the troops - better designed, better produced, and more reliable. Alpha garments were ranked as warmer, more comfortable, more durable and designed to meet any climatic challenge.
Thus, for many decades the DOD awarded contracts to Alpha to manufacture outerwear to protect Air Force, Army, Navy and Marine Corps personnel. Since the mid-1960’s Alpha has continuously manufactured the M-65 Field Jacket, and we’ve produced virtually every MA-1 Flight Jacket used by US Air Force, Army and Navy pilots. All told, Alpha Industries has produced over 40 million pieces of military outerwear to perform under the most severe conditions imaginable.
1965年,M-65战地风衣诞生,成为美军步兵的标准装备之一。现今的M-65采用高科技布料和设计,是任何天气环境下都舒适可靠的军用外衣。M-65战地风衣是美国武装力量1965-1995年间的野战外套。 M65的特征是没有繁琐的装饰,穿着时非常方便,以及非常结实耐用。此外,更具备了适应各种环境的机能性,这些条件使M65无论作为冬季的野战装备,甚至是日常穿着的大衣,都是出色的优先选择,您可在穿著之前稍加熨烫,必能穿出军人雄纠纠、气昂昂的英资!
多年的制造和销售使Alpha顺利过渡到商业时装市场,并很快阿尔法成为一个独特的时装品牌 。M65确实无处不在,尤其是电视媒体从业人中,M65确实是演员和导演的挚爱,例如:陈宝国有穿过军绿M65的出镜,两手插着口袋,汉武大帝的神情,有点那么个味道。新片《黑玫瑰》,邓超版《倚天屠龙记》荧屏幕后采访,《黑玫瑰》那个导演戴着棒球帽,也是穿的M65……在西方国家,M65作为一种常见的街头服装广受各个阶层欢迎,如果您平时经常看美国电影,就会很容易从中找出身着M65的人们,或许是主角,或许是街头匆匆而过的普通人,这足以说明M65被越来越多的人喜爱,也成为了一种时尚潮流。
Alpha尝试,测试和验证,而且将继续成为美国的一种文化。